K-food popularity sparks copycat imposters from China
Chinese hot chicken stir-fry noodles, Indonesian very good soju, Japanese yakisoba carbo… A flood of similar products copying K-food Korea JoongAng Daily, page 5 article Wednesday, Oct. 11, 2023 The surging popularity of K-food abroad has triggered the proliferation of copycat products of instant noodle and other food items created by local companies in countries such as China. surge: surge, sweep, surge trigger: trigger, trigger proliferation: spread copycat: imitator, imitator, copycat As the popularity of imitated Korean food increases, the number of local companies in China and other countries copying food and beverage products such as ramen is increasing. . One example involves a Chinese company creating a brand with Korean hangul characters, Sanai, and producing imitation versions of popular Korean foods like Buldak Ramen, white sugar and dasida. In the case of Buldak Ramen, the imitation even went as far as replicating the original packaging with a character resembling the fire-breathing mascot chicken. replicate: to copy fire-breathing: to breathe fire, to threaten For example, a Chinese company has created a brand called ‘Sanai’ and is producing imitative versions of Korean foods such as fire-dak-bokkeum-myeon, white sugar, and dasida. In the case of Fire Chicken Bokkeum Ramen, the packaging design of the original product is even copied with a character similar to the fire-breathing chicken mascot. “In the past, we witnessed numerous cases of Korean company names and product names being forged, but recently, we’re seeing instances where hangul are incorporated to confuse consumers into thinking they’re purchasing genuine Korean products,” remarked People Power Party Rep . Lee Yang-soo through a news release Tuesday. witness: witness forge: build, forge incorporate: include genuine: genuine People Power Party Rep. Lee Yang-soo said in materials distributed on Tuesday, “In the past, there were many products with counterfeit Korean company names and product names, but recently, Hangul “There are increasing cases of people confusing it with Korean products,” he said. Earlier this year, Japan’s Nissin Foods — the world’s first instant noodle product maker — was under fire for imitating Korean ramyeon, specifically Samyang Foods’ Buldak Ramen Carbonara, with its Yakisoba UFO Pokkun Myeon. In Southeast Asia, imitation Korean fruit soju products have become increasingly prevalent. be under fire: to be bombarded, to receive fierce criticism prevalent: general Earlier this year, Japan’s Nissin Foods, which made the world’s first instant ramen, was criticized for introducing ‘Yakisoba UFO Fried Noodles’, which imitated Samyang Foods’ Carbo Buldak Fried Noodles. . In Southeast Asia, the number of products that copy Korean fruit soju is increasing. Brands such as Cham Joeun in Indonesia and So Nice in the Philippines mimic the green-colored bottles and Korean logos of Korean soju brands like Chamisul and Soonhari. Even Singapore’s Chorong Chorong soju opted for a turtle character instead of Chamisul’s toad mascot. opt for: select ~ toad: toad Brands such as Indonesia’s ‘Chamjoun’ and Philippines’ ‘Happy Soju’ are imitating Korean soju brands such as Chamisul and Sunhari with green bottles. Singapore’s ‘Chorong Chorong’ soju uses a turtle character instead of Chamisul’s toad mascot.
The surge in “local” K-food abroad can be attributed to the undeniable impact of Hallyu, where Korean culture, including food, garners enormous admiration. This has led to the popularity of Korean food items, often featured in Korean dramas and movies, prompting local companies to try their hand at replicating these Korean delicacies.
attribute to: attribute to
undeniable: undeniable, obvious
garner: obtain
admiration: admiration, respect
delicacies: delicacies The
popularity of these Korean foods is due to the influence of the Korean Wave, in which Korean culture, including food, is receiving enormous praise. This is a fact that is difficult to deny. The Korean Wave has led to the popularity of Korean food appearing in Korean dramas and movies, causing local companies to copy Korean food and beverage products.
The export value of K-food climbed from $9.9 billion in 2020 to $11.4 billion in 2021, and further to $12 billion last year, according to Rep. Lee. Despite the encouraging trend, no official statistics are currently available concerning counterfeit K-food products.
concerning:
counterfeit about: counterfeit, counterfeit
According to Rep. Lee Yang-soo, K-food exports surged from $9.9 billion in 2020 to $11.4 billion in 2021, and increased to $12 billion last year. However, there are currently no official statistics on counterfeit K-food products.
The Korea Food Industry Association took proactive measures in December 2021, forming a collaborative body with four domestic food giants, including CJ CheilJedang, Samyang Foods, Daesang and Ottogi. It was the first collective pursuit of infringement lawsuits.
proactive: taking proactive measures
collaborative: joint
infringement: copyright violation
lawsuit: lawsuit, lawsuit The
four major domestic food companies, including CJ CheilJedang, Samyak Food, Daesang, and Ottogi, jointly led the Korea Food Industry Association in December 2021. A consultative body was formed and measures were taken. It was the first time that an infringement lawsuit was jointly pursued.
They initiated intellectual property (IP) infringement lawsuits against Chinese companies such as Qingdao Taiyangcao Food and Zhengdao Food, with Korean companies achieving favorable outcomes in five out of seven cases.
initiate: to start. initiate
intellectual property: Intellectual Property An
intellectual property (IP) infringement lawsuit was filed against China’s Qingdao Sun Food and Jeongdo Food. Won 5 out of 7 cases.
The food industry’s concern about counterfeit products that카지노사이트 masquerade as Korean originals may give negative perceptions of genuine Korean products due to the subpar quality and taste of imitations.
masquerade: disguise, masquerade
perception: perception, insight
subpar: below average
The food industry is concerned that low-quality copies of Korean foods may create a negative perception of authentic Korean products.
“Knockoff versions of Korean soju can be found in some Chinese stores, and many Chinese consumers mistakenly believe these knockoffs are genuine Korean imports,” according to an official from the Korea Trade-Investment Promotion Agency (Kotra). “These counterfeit products are being sold at notably lower prices, around 1 yuan. However, they often disappoint in terms of taste, and some even cause side effects like headaches, which negatively impact the reputation of authentic Korean soju. knockoff: cheap pirated copy
. , cessation of work
authentic: authentic
An official from the Korea Investment and Trade Promotion Agency (KOTRA) said, “You can find counterfeit Korean soju products in some Chinese stores, but many consumers in China misunderstand that these products are genuine imported from Korea.” “It is sold at a very low price of about 1 yuan, but in many cases it does not taste good and causes side effects such as headaches, which is having a negative impact on the reputation of genuine Korean soju.”